Monday, 15th of February 2010 at 09:39:53 AMA news item appeared in Times of India on Feb 1 about a green initiative by Assystem, a company in 19 countries and with 10,000 employees. The first line screamed about being the change that people wanted to be. Well, looked like there were lot of motivated employees, who took initiative to “change our system not by just talking about it but by doing something,” and “a simple approach to contribute to the society by doing things which are well in our control.”
The initiative has:
- Got people to take oath,
- Demonstration of e-bike,
- Designing an eco-friendly car
- Rarely take print-outs,
- Awareness on e-waste,
- Established an e-waste bin,
Quodos to all who are involved in this initiative. I am with you. Being inquisitive, I searched for the Company website and started looking for more information about the green initiative. Well it was a shock to me. The News page was “Under Construction.” Could not believe that an organisation with 10,000 employees did not have one to update their best “Online Asset” they had, and in-turn loose an opportunity to capitalize the event.
In this era of interactive media like the internet, this was one big opportunity that Assystem missed.
The reason for writing about this event is that most of the times, employees are ready for change. Not just ready, they embrace change. But it’s the leadership that takes it’s time, and stays put in comfort zones.
Let’s look at what more could be done for a green earth.
- Use less paper,
- Travel less,
Yes two simple things. We can save a lot of greenery.
If businesses start doing these two things, there may be substantial efforts that they would have put for a green initiative. Not to say about the revenue saved from these. You may ask what’s are alternative ? There are new ways of working.
How ? The key to today’s businesses is having the right information at the right time. Putting the information contextually, and making it available for people across the globe, in one seamless way for accessing from the internet can make a lot of difference. Whether it’s the news, blog posts, events, meetings, documents and library resources, project management and real-time web conference, having access to all these from one online place is important.
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